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Startup Sherpas

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About Startup Sherpas

Investor type

Incubator & Accelerator

First check

$50k to $50k

Applications

All year round

Deal type

Custom deal

Program fees

N/A

Typical terms

We typically invest $50K in early-stage Consumer Brands and D2C startups, generally at the prototype, early revenue, or scaling stage, usually in exchange for a small early-stage equity stake, alongside mentorship and investor network support.

Themes

clothes
beauty
consumer goods
direct-to-consumer
fast moving consumer goods
fashionB2C
goods
brands
DNVB
consumer packaged goods
b-to-c
FMCG
B2B2C
D2C
retail goods
CPG
direct to consumer
clothing
digitally native vertical brand
cosmetics
digital native brand
consumer
+16
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Countries of investment

Who we are

On a mission to create India's next generation of winning Consumer Goods & D2C Startups
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Funding Requirements

We accelerate innovative and scalable Consumer Brands and D2C Startups with signs of strong early adoption. We enable capital and meaningful mentorship from accomplished consumer industry folks and leadership of successful consumer startups to help build winning brands.

Value add

Capital
Capital from early-stage angel investors who look for a spark in the founders they back

Mentoring
Deep-engaged one-on-one mentoring by Sherpas with expertise in functions critical to building a great consumer brand

Expert Interventions
Masterclasses and AMA sessions by domain experts in areas critical in any startup's 0-1 and 1-10 journey

Market Access
A deep-rooted network making growth and expansion faster for the portfolio startups

Peer-to-Peer Learning
Unparalleled and high-quality engagements with fellow founders; all trying to disrupt their respective categories

Program Perks
A bundle of credits, discounts and deals to boost your growth when you need it the most

Future Capital
Opportunity to fundraise from larger angel investors, VCs and family offices at the end of the cohort

Community Benefits
As cohort and alumni members, get access to mixers, meetups and meaningful sessions

Locations

Gurugram, India HQ

Startup Sherpas Team

Chiragh Cariappa

Associate

"I invest in consumer"

Atharva Naik

Associate

Founder Reviews Of Startup Sherpas

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