Blog > Building your startup

"Sweat equity" designates a stake in a company acquired by an employee, a contractor, or an advisor in lieu of cash. So when you hear about "ESOP" or "advisory shares", they are all a type of sweat equity.

Founder-led companies outperform the rest. From Dropbox to Slack and Tesla, here's how founder-led sales give innovative companies a competitive edge.

In the tech startup sphere, advisory shares are a double-edged sword. Let's venture into the realm of startup advisory shares, addressing the whys, whos, and how muchs.

A typical tech startup lifecycle consists of 3 major stages: Garage, Growth Machine, and Unicorn. Framework based on Steve Blank, Reid Hofman, Brian Balfour, Morgan Brown.

If you want to be a successful founder, you should understand how everyone in the startup ecosystem talks. This is precisely why we created the most comprehensive startup glossary for founders available anywhere.

Accounting isn't the funniest part of entrepreneurship. So let us walk you through the OPERATOR framework, and finally learn everything you need to know, from Taxes and Payroll to Equity and Records.

When VC funding is drying up, tech founders should take 3 key steps to adapt and survive. First, assess your product against market changes. Second, review and optimize your capital expenditures. Third, explore alternative funding streams.

“Managing to margin” - the margin must be protected at all costs. Flex all other levers to defend the margin. This principle is as applicable to your business as it has been to Transdigm and their wild success.